New UK copyright exceptions now in force
Three new exceptions to copyright infringement entered into force in the UK on 1 October 2014: (i) private copying; (ii) quotation; and (iii) caricature, parody and pastiche. These new exceptions, which expand the ways in which copyright material can be used in the UK, mark a further step in implementing the reforms recommended in the 2011 Hargreaves Report1 to promote innovation and drive economic growth. Most of these changes bring the law up to date with widespread common practice. However the new parody exception may give marketing teams additional scope for creativity.